Google is going through this search quality crisis. This new pressure forces him to deal with problems that can no longer spread. However, it's unclear if Google will be able to solve its biggest problem overall: the drip of reviews for issues that no search engine can ever completely eliminate, given the extensive research. Google manages 5.5 billion searches per day. Per day. Billions of searches, about 15% of which are entirely new, never requested before. Google tries to answer these questions by producing results from
billions of pages on the web. It's an impossible task to do perfectly every time. Choose any search, and you may find something that will return unacceptable or questionable results. This is not a new problem, as demonstrated by some of Google's past search quality jewelry retouching service crises. But maybe that's increasing, either as more questionable content circulates the web, or as more people are hyperaware to check whether that content shows up in search results. An impossible task, but where the search for perfection remains crucial.
SEO et social: 1 + 1 = 3 Posted: 2020-11-18 The recent SMX West conference had many awesome sessions, and today I'm going to provide you with compelling insights into “SEO and Social: A Match Made in Marketing Heaven”. One of the great things about this session is that all four speakers took a step back and provided new insights into how to think about integrating these two disciplines. Let's dig! Flexibility and willingness to fail At the start of the session, we welcomed